I've just finished reading LIKEABLE SOCIAL MEDIA by Dave Kerpen. Boy, did I have a lot to learn in the social media realm. I "understood" that social media has to feel social--personal, friendly, one-on-one--and not come across as a giant "in-your-face" ad...that much I understood from reading other copywriting books...but I had no idea how many ways there are to find the people most interested in what I'm so passionate about (DeForest Kelley, critters, the books I've written, the job I love). NOW I do, after reading this insightful, amazing book!
My only concern now is finding the time to implement what the author says needs to be done to make online social interaction worth the time I spend doing it... There are only so many hours in the day, and I spend most of them looking for copywriting work. (A little thing called "the cost of living" dictates how much "leisure" I can spend on social media, networking meetings, and the like. You know the drill, if you're in a business that's running just a wee bit better than "breaking even.") But he's right: the more I do it RIGHT (social media interaction) the more I'll develop "fond bonds" with others, and at some point down the road they'll need (or know someone who needs) a copywriter and they'll think of me when they do...not because I "sold" myself all the time, but because I've become a real human being to them and they trust me to do my best to hit their project out of the ball park for them.
It makes perfect sense. Get the book. It's worth its weight in gold. I downloaded it on my Kindle Fire and plan to read it at least once more right away... There's too much in it to grasp it all the first time around.
Total Pageviews
Tuesday, February 28, 2012
Pinterest Has Captured My Interest...
I joined Pinterest yesterday or the day before. It's a fun site where people "pin" their favorite photos so others can enjoy them. It feels very friendly and personal; there's no griping on it. It's a soft place to fall when the sniping or commercialism get too heavy to handle at other social media sites. I hope it stays as great as it is right now...
Friday, February 24, 2012
Sunday, February 19, 2012
Why Are Post-ers so MEAN These Days?
I just read through some of the Whitney Houston "traffic" and was appalled by the number of people who went out of their way to trash her legacy because she was an insecure, wounded human being with an unhealthy way of dealing with it.
What has happened to the soul of America? Is nothing sacred anymore? Is another person's tragedy fodder for gloating like the Pharisees of old, whose "prayers to God" were self-serving propaganda meant for the ears of bystanders?
Instead of "There but for the grace of God go I..." we get "She got what every addict deserves."
Really? Really?!!!
I'm not an addict (except to too many calories) so I have no skin in this game. But I have known and loved addicts...and they are, for the most part, absolutely BEAUTIFUL wounded souls looking for something to take away the pain, the loneliness, or something else that every other human being on the planet requires, too.
Anyone without compassion for them needs a heart transplant.
OK. I feel better now. I've had my say.
I am so sick and tired of people trashing each other politically, spiritually, and in every other way. Have we forgotten what the term "civil-ized" means?
Seems we're becoming a nation of verbal barbarians...and I loathe it.
REPENT! Unless we do, America is doomed.
What has happened to the soul of America? Is nothing sacred anymore? Is another person's tragedy fodder for gloating like the Pharisees of old, whose "prayers to God" were self-serving propaganda meant for the ears of bystanders?
Instead of "There but for the grace of God go I..." we get "She got what every addict deserves."
Really? Really?!!!
I'm not an addict (except to too many calories) so I have no skin in this game. But I have known and loved addicts...and they are, for the most part, absolutely BEAUTIFUL wounded souls looking for something to take away the pain, the loneliness, or something else that every other human being on the planet requires, too.
Anyone without compassion for them needs a heart transplant.
OK. I feel better now. I've had my say.
I am so sick and tired of people trashing each other politically, spiritually, and in every other way. Have we forgotten what the term "civil-ized" means?
Seems we're becoming a nation of verbal barbarians...and I loathe it.
REPENT! Unless we do, America is doomed.
Wednesday, February 15, 2012
Sunday, February 12, 2012
Just Saw BIG MIRACLE!!! FABULOUS! Go See It!!!
LOVED BIG MIRACLE. It's a must see. I remember the true story very well. Re-living it "on the ice" with the rescuers was quite the experience!
Saturday, February 11, 2012
Friday, February 10, 2012
The Gig Goes Very Part Time Starting Next Week--Hallelujah!
Live and learn.
The gig I took to bring in more money has (ARGHHH!!!!) ended up costing me literally hundreds of dollars (I estimate close to a thousand in just two weeks) because I wasn't able to spend each day online reliably watching for writing projects. I lost some projects that were offered to me because I didn't respond promptly to the invitations, so the clients assumed I wasn't available or interested. I lost others simply because I wasn't available to quote on the projects right away as they came in, so the buyers chose another decent provider who was ready to rock and roll.
I discovered, during this fiasco, that my understanding of how my online writing career works was off the beam by a bunch. It turns out I have to be present and vigilant on at least an hourly basis to get as many writing projects as I do. I can't take on other gigs without losing others--and it's the writing gigs that pay best. Who else is going to pay me $50 to $70 an hour (legally, ethically and morally)?
I'm glad the other gig is winding down. If it weren't, I'd have to quit it altogether.
Well, at least now I know what I need to keep doing: what I've been doing for the past five years: writing, writing, and writing! How's that for confirmation?
The gig I took to bring in more money has (ARGHHH!!!!) ended up costing me literally hundreds of dollars (I estimate close to a thousand in just two weeks) because I wasn't able to spend each day online reliably watching for writing projects. I lost some projects that were offered to me because I didn't respond promptly to the invitations, so the clients assumed I wasn't available or interested. I lost others simply because I wasn't available to quote on the projects right away as they came in, so the buyers chose another decent provider who was ready to rock and roll.
I discovered, during this fiasco, that my understanding of how my online writing career works was off the beam by a bunch. It turns out I have to be present and vigilant on at least an hourly basis to get as many writing projects as I do. I can't take on other gigs without losing others--and it's the writing gigs that pay best. Who else is going to pay me $50 to $70 an hour (legally, ethically and morally)?
I'm glad the other gig is winding down. If it weren't, I'd have to quit it altogether.
Well, at least now I know what I need to keep doing: what I've been doing for the past five years: writing, writing, and writing! How's that for confirmation?
Thursday, February 9, 2012
Wednesday, February 1, 2012
Subscribe to:
Posts (Atom)